Craig Webb Art & Advertising – Black Car – Be a Big Guy

Black Car
Be a Big Guy
Concept: Samples from two B2B campaigns, Be a Big Guy, and Hate Taxis.
An edgy look at how having a professional car service
can make career professionals just a little more professional.
Concept | Design | Copy – Craig Webb

There’s nothing amusing about sending your client to the airport in a dangerous car. No matter how many times you’ve said you’d like to kill him.

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Your company looks cool online. Now it’s time to face the client.

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In the office you are master of the universe. On the street, you’re just another Joe.

You won’t achieve your global agenda, if you can’t make it to Newark Airport.

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If the new, new thing for you is to get to meetings on time, we're an old, old hand.